The project is expected to benefit Barbadians through the enhancement of public and private areas for their enjoyment and education. It is hoped that by enhancing the area, it will express its historical and contemporary cultural identity, thereby cultivating the strength of such an identity.  Without a structure of information and of representation, the area remains ill-defined and difficult to be understood and its importance unrecognised.  Local goods and services will be offered on a continued basis in the project area when developed to the extent desired in the objectives.

The project will provide employment for local performers (actors, musicians, music groups), writers, vendors, event organisers, small business owners (including cottage industries), story tellers, etc.  Developing the area as a world-class heritage tourism area will add diversity to Barbados’ tourism industry.